YouTube quietly expands online rental store

According to a YouTube spokesperson via email, “When we announced YouTube Rentals in January we said we would be creating a destination after more partners joined the program. To date, we have nearly 500 partners that have joined our Rental program.

YouTube's online rental concept was introduced at the Sundance Film Festival in January and it looks like their model of presenting films currently running the festival circuit will continue. For example, you can rent Metropia (which has played extensively in Europe, at Fantastic Fest, and is now playing at Tribeca) on YouTube for $5.99.