Got a Kindle? Now you can add Film Festival Secrets: A Handbook for Independent Filmmakers to your electronic library for just $9.99.
I got a Kindle of my own this year. Although intellectually I knew the importance of ebooks as an emerging medium, it wasn't until I started to prefer reading books on the Kindle for myself that I really got invested in making my own books available in the format.
And before you ask: yes, I'm working on making an epub version available on the iBookstore as well as for the Nook and other e-readers. They will be comparably priced.
Enjoy your e-reading!